This is Track app. If I had to use three words to explain the essence of this application I’d say clean, simple, and easy. Unfortunately that wouldn't leave me with much text and most of these pictures would surely be lost in context, so I’ll elaborate. A few days prior to the designing and development of Track app the weather began to improve in the northeast. No longer would the cold weather be able to isolate me from the outdoors, and that was great.

Recently wearable tech has been taking over as the new way to measure and benchmark your athletic progress. I think this is great but with these devices came new apps and with these new apps came ever increasing levels of obscurity. Not only can I see how many calories I've burnt but I could also see my heart rate at specific intervals, I could track my elevation, altitude, and with time they’ll probably map our circulatory system to manage blood flow.

All this is great except for the fact that most people don’t need all that information. Most people want to walk out their door and start running or biking, not fumble around with their phone or wearable device.

Come in Track app. This app does almost none of that. It will record your path, speed, altitude, and even tell you your time and distance, that's it though. The difference with Track app lies in what it does with the information. There's a community, and within this community people are creating new tracks, rating old ones and recording their time and difficulty. Simple stuff, but it’s this simple stuff that entices most people to get out and start exercising, once you throw in exotic metrics and a complicated interface it’s over, your main user base becomes ostracized .

Clean, Simple, Easy, Track app.

Start Screen.jpg
 

Sketch to Reality

The main design goals revolved around a quick iterative process. I printed out Iphone templates so I could get a proper idea of scale and put an emphasis on quick and dirty mockups. Once the best designs were chosen I moved into wireframes for a quick rationalization of each screen. This allowed me to test the original designs on the overall grid making sure each screen had a flow and easy transition to the next. In addition this is where usability testing came into play. From there I completed the final designs and sent each screen through a final test where I asked people to get to move through the app and accomplish several goals while being timed. In the end, this was the final product.

 

Choose Your Color, Create Your Journey